{"id":627,"date":"2024-02-15T07:34:11","date_gmt":"2024-02-15T07:34:11","guid":{"rendered":"https:\/\/staging.smart-product-people.com\/?page_id=627"},"modified":"2025-06-10T08:12:42","modified_gmt":"2025-06-10T06:12:42","slug":"data-privacy","status":"publish","type":"page","link":"https:\/\/smart-product-people.com\/en\/data-privacy\/","title":{"rendered":"Data Privacy"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"627\" class=\"elementor elementor-627\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b7eafe e-flex e-con-boxed e-con e-parent\" data-id=\"1b7eafe\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80eae5f elementor-widget elementor-widget-heading\" data-id=\"80eae5f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Data privacy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74a3e77 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"74a3e77\" data-element_type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<div class=\"elementor-toc__header-title\">\n\t\t\t\tTable of contents\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__74a3e77\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__74a3e77\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__74a3e77\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewbox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-519372d e-flex e-con-boxed e-con e-parent\" data-id=\"519372d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c744de elementor-widget elementor-widget-heading\" data-id=\"6c744de\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We respect your data and your privacy!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-145043d elementor-widget elementor-widget-text-editor\" data-id=\"145043d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Thank you for your interest in our website (hereinafter also referred to as \"our website\").<\/p><p>In the following, we inform you about how we process your personal data when you visit our website and provide the mandatory information in accordance with the EU General Data Protection Regulation (hereinafter referred to as \"GDPR\").<\/p><p>Personal data is information that can be used to find out your identity. Typical personal data includes your surname, first name, address, telephone number, IP address, cookies and email address.<\/p><p>When you visit our website or otherwise expressly provide us with information, we process the data that is automatically transmitted to us with each request from your Internet browser (see the \"Log files\" section). If you voluntarily provide us with personal data, it will be processed exclusively for the purpose of the request or the respective order. We would like to point out that data transmission on the Internet can never be completely protected against access by third parties.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc36f8f elementor-widget elementor-widget-heading\" data-id=\"bc36f8f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contacting us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d3d61e elementor-widget elementor-widget-text-editor\" data-id=\"8d3d61e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When you contact us, your data will be processed to process the contact request and its handling in accordance with Article 6 (1) sentence 1 (a) GDPR. We delete this data as soon as it is no longer necessary to store it in order to process your request, or restrict processing if there are statutory retention obligations.<\/p><p>In the following, we would like to explain to you in more detail what data we process, when and for what purpose. We explain how our services work and how the protection of your personal data is guaranteed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb3db0f elementor-widget elementor-widget-heading\" data-id=\"eb3db0f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Name and contact details of the controller and contact details of the data protection officer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d8f5ea elementor-widget elementor-widget-text-editor\" data-id=\"5d8f5ea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The data controller for the processing of personal data on www.smart-product-people.com pursuant to Article 4 No. 7 GDPR is<\/p><p>Andreas Kogler<br \/>Probsteiweg 5<br \/>69181 Leimen<br \/>Germany<\/p><p>Email: <a href=\"mailto:hallo@smart-product-people.com\">hallo@smart-product-people.com<\/a><\/p><p>Website: <a href=\"https:\/\/smart-product-people.com\/en\/\">https:\/\/www.smart-product-people.com<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1543f84 elementor-widget elementor-widget-heading\" data-id=\"1543f84\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Your rights<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc5d173 elementor-widget elementor-widget-text-editor\" data-id=\"fc5d173\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You have the following rights with regard to your personal data:<\/p><ul><li>The right under Article 15 GDPR and Section 34 BDSG to information about your personal data processed by us;<\/li><li>The right pursuant to Article 16 GDPR to rectification of inaccurate or completion of your personal data;<\/li><li>The right pursuant to Article 17 GDPR and Section 35 BDSG to erasure of your personal data stored by us, unless the processing of this data by us is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or defend legal claims;<\/li><li>The right pursuant to Article 18 GDPR and Section 35 BDSG to restrict the processing of your personal data if the accuracy of the data is disputed by you, the processing is unlawful but you refuse to delete it and we no longer need the data, but you need it to assert, exercise or defend legal claims or you have lodged an objection to the processing pursuant to Article 21 GDPR;<\/li><li>If we process your personal data on the basis of legitimate interests in accordance with Article 6(1) sentence 1(f) GDPR, you have the right to object to the processing of your personal data in accordance with Article 21 GDPR if there are grounds relating to your particular situation or if the objection is directed against direct marketing;<\/li><li>The right to data portability in accordance with Article 20 GDPR, i.e. the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format;<\/li><li>The right pursuant to Article 7(3) GDPR to withdraw your consent to the processing of personal data at any time; such a withdrawal will result in us no longer being allowed to continue the data processing based on this consent in the future; the lawfulness of any processing of personal data carried out on the basis of the consent until the withdrawal remains unaffected;<\/li><li>The right under Article 77 GDPR to lodge a complaint with a supervisory authority.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39b36ed elementor-widget elementor-widget-heading\" data-id=\"39b36ed\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Data deletion and storage duration<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-219d85e elementor-widget elementor-widget-text-editor\" data-id=\"219d85e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Personal data will be deleted as soon as the purpose of storage no longer applies.<\/p><p>Data may also be stored if this is provided for by European or national laws or other regulations to which the controller is subject.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b42859c elementor-widget elementor-widget-heading\" data-id=\"b42859c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Hosting of our website<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f38e24 elementor-widget elementor-widget-text-editor\" data-id=\"6f38e24\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use the services of 20i Ltd - Hawthorn House, Southwell Road West, Mansfield, Nottinghamshire, NG21 0HJ, England to host our website and have concluded an order processing contract with 20i.com in accordance with Art. 28 GDPR.<\/p><p>The legal basis for the processing of this data is Art. 6 (1) sentence 1 letter f) GDPR.<\/p><p><strong><br \/>Log files<\/strong><\/p><p>When you visit our website, the Internet browser automatically sends information to the server of our website. This information is temporarily stored in electronic protocols, so-called log files. The following information is collected and stored:<\/p><ul><li>IP address of the requesting end device,<\/li><li>Date and time of the respective request,<\/li><li>URL from which the respective request comes (referrer),<\/li><li>Type and version of the Internet browser used, including its language<\/li><li>Type and version of the operating system of your end device<\/li><li>Names and URLs of the pages \/ files accessed,<\/li><li>Access status\/HTTP status code,<\/li><li>Amount of data transferred in each case.<\/li><\/ul><p>\u00a0<\/p><p>We process the aforementioned data for the following purposes:<\/p><ul><li>Ensuring a smooth connection to the website,<\/li><li>To ensure a comfortable use of our website,<\/li><li>Evaluation of system security and system stability and<\/li><li>for other administrative purposes.<\/li><\/ul><p>\u00a0<\/p><p>The legal basis for data processing is Article 6(1) sentence 1(f) GDPR. Our legitimate interest in processing the above-mentioned data follows from the purposes listed above. Under no circumstances do we use the data collected for the purpose of drawing conclusions about your person. The user has no option to object.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d26cbb8 elementor-widget elementor-widget-heading\" data-id=\"d26cbb8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Linking<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec19474 elementor-widget elementor-widget-text-editor\" data-id=\"ec19474\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our website may contain links to other websites operated by other companies, e.g. to social media websites such as YouTube or Facebook.<\/p><p>If you follow such links, you may encounter cookies that are beyond our control. We cannot accept any liability for this and we refer you to the privacy policy or cookie guidelines of the respective website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e229e38 elementor-widget elementor-widget-heading\" data-id=\"e229e38\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contact us by e-mail or telephone<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20af4f8 elementor-widget elementor-widget-text-editor\" data-id=\"20af4f8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>On our website you will find e-mail addresses and telephone numbers that you can use to contact us.<\/p><p>We will receive the personal data that you provide to us as part of the request, including your e-mail address or telephone number.<\/p><p>The data you provide will be stored and processed by us in order to answer your respective request. We delete this data as soon as storage is no longer required to process your request, or restrict processing if there is a legal obligation to retain it.<\/p><p>You can object to the further storage and processing of your data provided to us by email or telephone at any time by contacting our data protection officer, see \"Name and contact details of the controller and contact details of the data protection officer\" in this privacy policy. The objection does not affect the lawfulness of the processing of your data carried out up to that point to process your request.<\/p><p>The legal basis for the processing of your data in the case of inquiries by email or telephone is your consent in accordance with Article 6(1) sentence 1(a) GDPR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eeed6b3 elementor-widget elementor-widget-heading\" data-id=\"eeed6b3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contact via contact form<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4fc1bd elementor-widget elementor-widget-text-editor\" data-id=\"b4fc1bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our website offers a contact form that you can use to send us inquiries. You are required to enter your first and last name and a valid e-mail address. You can voluntarily provide further information in the contact form.<\/p><p>The data you provide when you contact us via the contact form will be stored and processed by us in order to answer your inquiry. We will delete this data as soon as it is no longer required to process your request, or restrict processing if there is a legal obligation to retain it.<\/p><p>You can object to the further storage and processing of your data provided to us by email or telephone at any time by contacting our data protection officer, see \"Name and contact details of the controller and contact details of the data protection officer\" in this privacy policy. The objection does not affect the lawfulness of the processing of your data carried out up to that point to process your request.<\/p><p>The legal basis for processing your data in the contact form is your consent in accordance with Article 6(1) sentence 1(a) GDPR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fd460a elementor-widget elementor-widget-heading\" data-id=\"6fd460a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cookies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c59d8bd elementor-widget elementor-widget-text-editor\" data-id=\"c59d8bd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In order to make your visit to our website user-friendly and to enable the use of certain functions, we use so-called cookies. Cookies are small text files that your internet browser automatically creates and that are stored on your end device (computer, laptop, tablet, smartphone, etc.).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-621bcb7 elementor-widget elementor-widget-heading\" data-id=\"621bcb7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Types of cookies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6863f7 elementor-widget elementor-widget-text-editor\" data-id=\"a6863f7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>First-party cookies - Necessary cookies<\/strong><\/p><p>These are generated by our website and are necessary for the error-free operation of the application. These cookies are also known as session cookies or transient cookies and are automatically deleted at the end of the browser session, i.e. when the browser is closed.<\/p><p>Without these cookies, error-free operation of the website cannot be guaranteed.<\/p><p>The legal basis for the processing of this data is Art. 6 (1) sentence 1 letter f) GDPR.<\/p><p><strong>Cookies from third-party providers<\/strong><\/p><p>These are set by various services (e.g. Facebook) and store a unique identifier that recognizes your device the next time you visit (persistent cookies).<\/p><p>These cookies remain on your end device for a specified period of time. The duration is variable.<\/p><p>The legal basis for processing this data is Art. 6 (1) sentence 1 (a) GDPR.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89605e5 elementor-widget elementor-widget-heading\" data-id=\"89605e5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CCM19<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1c9a61 elementor-widget elementor-widget-text-editor\" data-id=\"c1c9a61\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Zur Einholung und Verwaltung deiner Dienste-\/Cookie-Einstellungen f\u00fcr unsere Webseite verwenden wir das Tool CCM19.&nbsp;Anbieter dieser Technologie ist CCM19 \u2013 Cookie Consent Management, Papoo Software &amp; Media GmbH, Auguststr. 4, 53229 Bonn (im Folgenden CCM19). Durch Anwahl bzw. Abwahl der einzelnen Dienste im CCM19 Cookie Consent Tool erlaubst bzw. blockierst du die Dienste und die von diesen erzeugten und verwendeten Cookies.<\/p>\n<p>Wenn du unsere Webseite betrittst, wird ein CCM19-Cookie in deinem Browser gespeichert, in dem die von dir erteilte Einwilligungen oder der Widerruf dieser Einwilligungen gespeichert wird. Diese Daten werden nicht an den Anbieter von CCM19 weitergegeben.<\/p>\n<p>Die erfassten Daten werden gespeichert, bis du uns zur L\u00f6schung aufforderst bzw. das CCM19-Cookie selbst l\u00f6schst oder der Zweck f\u00fcr die Datenspeicherung entf\u00e4llt. Zwingende gesetzliche Aufbewahrungsfristen bleiben unber\u00fchrt.<\/p>\n<p>Server log files<\/p>\n<p>The provider of the website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are<\/p>\n<ul>\n<li>Browser type and browser version<\/li>\n<li>used operation system<\/li>\n<li>Referrer URL<\/li>\n<li>Host name of the accessing computer<\/li>\n<li>Time of the server request<\/li>\n<li>Ip address<\/li>\n<\/ul>\n<p><br>This data is not merged with other data sources.<\/p>\n<p>This data is collected on the basis of Art. 6(1)(f) GDPR. We have a legitimate interest in the technically error-free presentation and optimization of our website - for this purpose, the server log files must be recorded.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-807385c elementor-widget elementor-widget-heading\" data-id=\"807385c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Brevo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdaa7ff elementor-widget elementor-widget-text-editor\" data-id=\"cdaa7ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This website uses Brevo to send newsletters. The provider is Sendinblue GmbH, K\u00f6penicker Stra\u00dfe 126, 10179 Berlin, Germany.<\/p><p>Brevo is a service with which, among other things, the sending of newsletters can be organized and analyzed. The data you enter for the purpose of subscribing to the newsletter is stored on Brevo's servers in Germany.<\/p><p><b>Data analysis by Brevo<\/b><\/p><p>With the help of Brevo, we are able to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked on. In this way, we can determine, among other things, which links were clicked on particularly often.<\/p><p>We can also recognize whether certain previously defined actions were carried out after opening\/clicking (conversion rate).\u00a0<\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">Brevo<\/span>\u00a0also allows us to subdivide (\"cluster\") newsletter recipients according to various categories. The newsletter recipients can be subdivided according to interests, age, gender or place of residence, for example. In this way, the newsletters can be better adapted to the respective target groups.<\/p><p>If you do not wish to be analyzed by Brevo, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.<\/p><p>You can find detailed information on the functions of Brevo here: https:\/\/www.brevo.com.<\/p><p>The legal basis for processing the data is Article 6(1) sentence 1(f) GDPR. You can revoke this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.<\/p><p>\u00a0<\/p><p><b>Duration of storage<\/b><\/p><p>The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.<\/p><p>After unsubscribing from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Article 6 (1) sentence 1 (f) GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.<\/p><p>For more information, please refer to Brevo's privacy policy at:\u00a0<a href=\"https:\/\/www.brevo.com\/de\/datenschutz-uebersicht\/\">https:\/\/www.brevo.com\/de\/datenschutz-uebersicht<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65f2738 elementor-widget elementor-widget-heading\" data-id=\"65f2738\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Calendly<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8f6dfc elementor-widget elementor-widget-text-editor\" data-id=\"b8f6dfc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can make appointments with me on our website. I use the tool \"Calendly\" to book appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter \"Calendly\").<\/p>\n<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); text-align: var(--text-align); word-spacing: var( --e-global-typography-9bb764f-word-spacing );\">For the purpose of booking an appointment, you enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of Calendly, whose privacy policy you can view here: <a href=\"https:\/\/calendly.com\/de\/pages\/privacy\">https:\/\/calendly.com\/de\/pages\/privacy<\/a>.<\/span><\/p>\n<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">The data you enter will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions - in particular retention periods - remain unaffected.<\/span><\/p>\n<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and \u00a7 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.<\/span><\/p>\n<p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: <a href=\"https:\/\/calendly.com\/pages\/dpa\">https:\/\/calendly.com\/pages\/dpa<\/a>.<\/span><\/p>\n<p><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7120e61 elementor-widget elementor-widget-heading\" data-id=\"7120e61\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Hotjar<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e02972 elementor-widget elementor-widget-text-editor\" data-id=\"9e02972\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use Hotjar. The provider is Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https:\/\/www.hotjar.com).<\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">Hotjar is a tool for analyzing user behavior on the website. Hotjar can be used to record mouse movements, scrolling movements and clicks, among other things. Hotjar can also determine how long the mouse pointer lingers on a certain spot. Hotjar uses this information to create so-called heat maps, which provide information about which areas of the website visitors prefer to look at.<\/span><\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">We can also determine how long you stayed on a page and when you left it. We can also determine at which point the entry in a contact form was aborted.<\/span><\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">Hotjar can also be used to obtain direct feedback from website visitors. This function is used to improve the website operator's web offering.<\/span><\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">Hotjar uses technologies that enable user recognition in order to analyze user behavior (e.g. cookies or the use of device fingerprinting).<\/span><\/p><p><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">If consent has been obtained, the service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and \u00a7 25 TTDSG. Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b74c1c7 elementor-widget elementor-widget-heading\" data-id=\"b74c1c7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Google reCAPTCHA\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e602b8 elementor-widget elementor-widget-text-editor\" data-id=\"5e602b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use the Google reCAPTCHA service in the fillable forms on our website. This service checks whether the sender communicating with us via the form in question is a human being. This prevents us from receiving automated requests from computers, which could delay the processing of real requests to our forms and possibly impair the functionality of our website. \"CAPTCHA\" stands for \"completely automated public Turing test to tell computers and humans apart\".\u00a0<\/p><p>Google reCAPTCHA is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as \"Google\").<\/p><p>Google reCAPTCHA enables Google to determine on which subpages of our website Google reCAPTCHA is integrated and which IP address a visitor to our website has who uses reCAPTCHA on our website. In addition, Google reCAPTCHA may collect further data that is necessary to carry out the CAPTCHA test using Google reCAPTCHA and its operation.\u00a0<\/p><p>The legal basis for the use of Google reCAPTCHA with the above-mentioned functions is Article 6(1) sentence 1(f) GDPR. Our legitimate interest in this processing lies in our need to protect our website against automated access and thus ensure the performance and stability of our website.<\/p><p>You can find more information about Google reCAPTCHA at <a href=\"https:\/\/www.google.com\/recaptcha\/about\/\">https:\/\/www.google.com\/recaptcha\/about\/<\/a> (in English) and on data protection at Google in general at <a href=\"https:\/\/policies.google.com\/privacy?fg=1\">https:\/\/policies.google.com\/privacy?fg=1<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98deae7 elementor-widget elementor-widget-heading\" data-id=\"98deae7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Meta Pixel (Facebook Pixel)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a195b67 elementor-widget elementor-widget-text-editor\" data-id=\"a195b67\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use the Meta Pixel provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter \u201cMeta\u201d) on our website to track the behavior of website visitors after they have clicked on a Facebook or Instagram ad and have been redirected to our website.<\/p><p>With the help of the Meta Pixel, we can analyze the effectiveness of our advertising campaigns on Facebook and Instagram. This allows us to record the performance of Facebook ads for statistical and market research purposes and to optimize our marketing efforts. The data collected is anonymous to us, meaning we do not see any personal data of individual users. However, this data is stored and processed by Meta, allowing Meta to connect it to a respective user profile and use it for its own advertising purposes in accordance with Meta\u2019s data usage policy: <a href=\"https:\/\/www.facebook.com\/about\/privacy\">https:\/\/www.facebook.com\/about\/privacy<\/a>.<\/p><p>Meta may thus enable ads to be displayed on Meta platforms and beyond. We have no control over the use of this data.<\/p><p>Legal basis: The use of the Meta Pixel is based on your consent in accordance with Art. 6(1)(a) GDPR and \u00a7 25(1) TTDSG (insofar as the consent includes the storage of cookies or access to information on your device within the meaning of the TTDSG). You can withdraw your consent at any time via our cookie consent tool.<\/p><p>Data transfer to third countries: Data collected by Meta may be transmitted to servers of Meta Platforms Inc. in the United States. The transfer of data to the U.S. is based on the European Commission\u2019s Standard Contractual Clauses. Details can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a><\/p><p>For more information on how Meta protects your privacy, please refer to Meta\u2019s privacy policy at: <a href=\"https:\/\/www.facebook.com\/about\/privacy\">https:\/\/www.facebook.com\/about\/privacy<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b49ee4 elementor-widget elementor-widget-heading\" data-id=\"7b49ee4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Amplitude<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f1bece elementor-widget elementor-widget-text-editor\" data-id=\"5f1bece\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our website uses the Amplitude analysis tool for the anonymized evaluation of user behaviour. The provider is Amplitude Inc, 631 Howard St 5th Floor, San Francisco, CA 94105, USA. For this purpose, anonymized information about your usage behavior is transmitted to Amplitude. No data is transmitted that allows conclusions to be drawn about an individual user.\u00a0<\/p><p>These processing operations are carried out on the basis of a legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR.<\/p><p>Amplitude's privacy policy can be found at <a href=\"https:\/\/amplitude.com\/privacy\">https:\/\/amplitude.com\/privacy<\/a> .<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-139a6bb elementor-widget elementor-widget-heading\" data-id=\"139a6bb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Google Ads<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0c6fa7 elementor-widget elementor-widget-text-editor\" data-id=\"a0c6fa7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use the Google Ads online advertising program provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (\u201cGoogle\u201d) on our website. In particular, we use Google Ads Conversion Tracking. If you access our website via a Google advertisement, a cookie will be placed on your device by Google Ads.<\/p>\n<p>These cookies expire after 30 days and are not used to personally identify users. If a user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to our site.<\/p>\n<p>Each Google Ads customer receives a different cookie. Cookies therefore cannot be tracked across the websites of different Ads customers. The information collected via the conversion cookie is used to generate conversion statistics for Ads customers who have opted for conversion tracking. Customers are informed of the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that personally identifies users.<\/p>\n<p>Legal basis: The use of Google Ads and conversion tracking is based on your consent in accordance with Art. 6(1)(a) GDPR and \u00a7 25(1) TTDSG (insofar as the consent includes the storage of cookies or access to information on your device). You can withdraw your consent at any time via our Consent Management Tool.<\/p>\n<p>Data transfer to third countries: The information generated by the cookie about your use of this website is generally transmitted to a Google server in the United States and stored there. The transfer of data to the U.S. is based on the European Commission\u2019s Standard Contractual Clauses. Details can be found here: <a href=\"https:\/\/policies.google.com\/privacy\/frameworks\">https:\/\/policies.google.com\/privacy\/frameworks<\/a><\/p>\n<p>Further information on data protection at Google can be found at:<br \/><a href=\"https:\/\/policies.google.com\/privacy\" target=\"_new\">https:\/\/policies.google.com\/privacy<\/a><br \/><a href=\"https:\/\/services.google.com\/sitestats\/de.html\">https:\/\/services.google.com\/sitestats\/de.html<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b78fee8 elementor-widget elementor-widget-heading\" data-id=\"b78fee8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Google Web Fonts\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31d37e1 elementor-widget elementor-widget-text-editor\" data-id=\"31d37e1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our website uses so-called web fonts, which are provided by Google. Web fonts are fonts that enable the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser memory. For this purpose, your browser must establish a connection to Google's servers in the USA. As a result, Google receives the information that our website has been accessed via your IP address. If your browser does not support Google Web Fonts, a standard font from your computer will be used.<\/p><p>The legal basis is our legitimate interest within the meaning of Art. 6 (1) (f) GDPR. You can find more information about Google Web Fonts at <a href=\"https:\/\/developers.google.com\/fonts\/faq\">https:\/\/developers.google.com\/fonts\/faq<\/a> and in Google's privacy policy: <a href=\"https:\/\/www.google.com\/policies\/privacy\">https:\/\/www.google.com\/policies\/privacy<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fb37be elementor-widget elementor-widget-heading\" data-id=\"5fb37be\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Google Analytics\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6a8bbf elementor-widget elementor-widget-text-editor\" data-id=\"e6a8bbf\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We use the analysis tool Google Analytics on our website, unless you block Google Analytics in the Borlabs Consent Management Platform.<\/p><p>Google Analytics is used on our website for the purpose of demand-oriented design and continuous optimization of our website as well as for statistical recording of the use of our website and for the purpose of optimizing our web offer.<\/p><p>Google Analytics is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as \"Google\").<\/p><p>Google Analytics creates anonymized user profiles and uses cookies. The information generated by the cookies set by Google Analytics about your use of our website, such as the<\/p><ul><li>IP address of the requesting end device<\/li><li>Date and time of the request<\/li><li>Name and URL of the pages accessed<\/li><li>Website from which the request comes to our website (referrer URL)<\/li><li>Type and version of the Internet browser used, including its language<\/li><li>Type and version of the operating system of your end device<\/li><\/ul><p>are transmitted to a Google server and stored there.<\/p><p>Google uses this information for the purpose of evaluating the use of our website, compiling reports on website activity and providing other services relating to website activity and internet usage for the purposes of market research and the needs-based design of our website. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf.<\/p><p>Your IP address is anonymized so that an assignment is not possible.<\/p><p>Data linked to cookies on our website by Google Analytics will be deleted after 14 months.<\/p><p>The legal basis for the use of Google Analytics with the above-mentioned functions is Article 6(1) sentence 1(f) GDPR. Our legitimate interest in this processing lies in our need to (i) understand how many people visit our website, from where the access takes place and whether the access takes place via internet advertising placed by us on third-party websites, which areas of our website are used how intensively and what technical requirements the visitors' systems place on our website, and (ii) to be able to measure the effectiveness and attractiveness of our internet advertising campaigns.<\/p><p>You can stop the storage of cookies from Google Analytics and thus the data processing operations described above by taking the following measures:<\/p><ul><li>At the start of your visit to our website by deselecting Google Analytics in the Borlabs Consent Management Tool.<\/li><li>Subsequent reselection of the permitted services\/cookies in the Borlabs Consent Management Tool by deselecting Google Analytics.<\/li><li>By blocking third-party cookies or all cookies by setting your Internet browser accordingly. However, we would like to point out that you may not be able to use all the functions of our website if you block cookies in this way.<\/li><\/ul><p>\u00a0<\/p><p>Further information on data protection in connection with Google Analytics can be found in the Google Analytics Help at\u00a0<a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245\">support.google.com\/analytics\/answer\/6004245<\/a>\u00a0and on data protection at Google in general at\u00a0<a href=\"https:\/\/policies.google.com\/privacy?fg=1\">https:\/\/policies.google.com\/privacy?fg=1<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3410dea elementor-widget elementor-widget-heading\" data-id=\"3410dea\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Updating and changing this privacy policy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67392f5 elementor-widget elementor-widget-text-editor\" data-id=\"67392f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This privacy policy is currently valid and has the status 2024-01-01 (version 1.0).<\/p>\n<p>Due to the further development of our website or due to changes in legal, judicial or official requirements, it may become necessary to amend this privacy policy. The current privacy policy for <a href=\"https:\/\/smart-product-people.com\/en\/\">https:\/\/www.smart-product-people.com<\/a> can be called up at any time at&nbsp;<span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">https:\/\/www.smart-product-people.com\/data-privacy<\/span><span style=\"color: var( --e-global-color-text ); font-family: var( --e-global-typography-9bb764f-font-family ), Sans-serif; font-size: var( --e-global-typography-9bb764f-font-size ); font-weight: var( --e-global-typography-9bb764f-font-weight ); letter-spacing: var( --e-global-typography-9bb764f-letter-spacing ); word-spacing: var( --e-global-typography-9bb764f-word-spacing ); text-align: var(--text-align);\">&nbsp;can be called up and printed out.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Datenschutzerkl\u00e4rung Inhaltsverzeichnis Wir respektieren deine Daten und deine Privatsph\u00e4re!\u200b Wir freuen uns \u00fcber dein Interesse an unserem Internetauftritt (im Folgenden auch \u201eunsere Webseite\u201c genannt). Im Folgenden informieren wir dich dar\u00fcber, wie wir deine personenbezogenen Daten bei deinem Besuch auf unserer Webseite verarbeiten, und stellen dazu die Pflichtangaben gem\u00e4\u00df der EU-Datenschutz-Grundverordnung (im Folgenden \u201eDS-GVO\u201c genannt) bereit. [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-627","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Privacy - Smart Product People<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smart-product-people.com\/en\/data-privacy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Data Privacy - Smart Product People\" \/>\n<meta property=\"og:description\" content=\"Datenschutzerkl\u00e4rung Inhaltsverzeichnis Wir respektieren deine Daten und deine Privatsph\u00e4re!\u200b Wir freuen uns \u00fcber dein Interesse an unserem Internetauftritt (im Folgenden auch \u201eunsere Webseite\u201c genannt). Im Folgenden informieren wir dich dar\u00fcber, wie wir deine personenbezogenen Daten bei deinem Besuch auf unserer Webseite verarbeiten, und stellen dazu die Pflichtangaben gem\u00e4\u00df der EU-Datenschutz-Grundverordnung (im Folgenden \u201eDS-GVO\u201c genannt) bereit. 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